If you have recently received a call from 01315614532, you are not alone. Across the UK, many people report receiving calls from this number, often at inconvenient times or repeatedly. Some people worry that it might be a scam, while others are unsure if the call is legitimate. Understanding who is calling, why they are calling, and what your options are can help you respond confidently and protect your privacy.
Quick Details
| Category | Details |
|---|---|
| Look-ups | 52 |
| Pick-up rate | 12% |
| Top countries | United Kingdom |
| Usually Calls | Early evening, some evenings/weekends |
| Address | Edinburgh, Scotland ⸱ BT Landline |
| Caller Name | Ipsos MORI |
| Type of Call | Survey / Market Research |
| Participation | Voluntary |
| Cost | Standard call rates, no extra charge |
| Data Privacy | Complies with UK GDPR, responses anonymous |
| Repeat Calls | Multiple attempts if first call missed |
| Purpose | Government, consumer, political, social research |
| Caller Identification | Ipsos MORI clearly stated during call |
| Scam Risk | Low, but verify if sensitive data requested |
| Blocking Options | Request removal, TPS, phone blocking, call screening |
Who Uses 01315614532?
The number 01315614532 is primarily associated with a BT landline based in Edinburgh, Scotland. It is widely used by Ipsos MORI, a well-established market research company in the UK. Ipsos MORI works with a variety of organizations, including:
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Government departments such as the Office for National Statistics (ONS) and NHS
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Local councils and public institutions
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Media organizations
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Private companies seeking consumer insights
Ipsos MORI conducts research to gather public opinions on social, political, and economic issues, as well as consumer behavior. Their surveys are used to inform policies, improve public services, and guide business strategies.
Why Is 01315614532 Calling You?
There are several reasons why you might receive a call from 01315614532:
1. Government and Public Sector Research
Ipsos MORI often conducts surveys on behalf of government agencies. These surveys may focus on areas such as:
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Public health and patient experiences
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Education and school performance
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Employment trends and economic conditions
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Social policies and public attitudes
The aim is to collect feedback that can help improve public services and guide government decision-making.
2. Consumer Research and Brand Surveys
Private companies may hire Ipsos MORI to understand consumer preferences, habits, and perceptions. This can include:
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Product satisfaction and brand perception
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Shopping behaviors and preferences
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Advertising effectiveness
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Market trends and product development
By participating, you contribute insights that businesses use to improve their products and services.
3. Political and Election Research
During election seasons, Ipsos MORI conducts polling to gauge public opinion on:
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Voting intentions and party support
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Opinions on political leaders
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Key issues influencing voter behavior
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Policy priorities and national concerns
These insights help media organizations, political parties, and policymakers analyze trends and make informed decisions.
4. Social Research on Public Behavior
Ipsos MORI also studies public attitudes on a range of social topics, including:
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Climate change and environmental policies
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Public safety and crime
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Mental health awareness
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Internet and digital behavior
The data is often shared with policymakers, NGOs, and academic researchers to guide social initiatives.
5. Random Selection of Numbers
One common question is: how did Ipsos MORI get your number? The answer lies in a process called random digit dialing (RDD). Phone numbers are generated by a computer to ensure a representative sample of the population.
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Your number is not bought from a marketing list
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Being called does not mean your information was shared
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Participation is completely voluntary
Are Calls from 01315614532 Legitimate or a Scam?
In most cases, calls from 01315614532 are legitimate. Ipsos MORI is a reputable research organization, and their surveys are lawful under UK regulations.
Signs of a Legitimate Call
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The caller identifies themselves clearly as Ipsos MORI
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They explain the purpose of the survey
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They do not ask for sensitive financial information, passwords, or personal identification numbers
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The call focuses on opinions rather than private account verification
Signs of a Scam
Be cautious if the caller:
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Requests bank details, passwords, or OTPs
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Pressures you to respond immediately
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Claims you owe money or threaten legal action
If any of these occur, hang up and verify the caller independently.
Is Your Data Safe with Ipsos MORI?
Ipsos MORI follows strict data protection laws, including UK GDPR and the Data Protection Act 2018, ensuring that:
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Survey responses are anonymized
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Personal data is securely stored
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Data is not sold or shared for marketing
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Participants can withdraw at any time
Your privacy is respected, and the information collected is solely used for research purposes.
Why Do Calls from 01315614532 Sometimes Repeat?
Many people complain about multiple calls from this number. The reasons include:
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Ipsos MORI may make repeated attempts if the first call is missed
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Automated dialling systems connect the call to the first person who answers, sometimes resulting in brief or missed calls
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Calls may occur during evenings or weekends, which can feel intrusive
Despite the inconvenience, these calls are not illegal, and your participation remains voluntary.
How to Stop Calls from 01315614532
If you do not wish to participate in Ipsos MORI surveys, you can take several steps:
1. Request Removal from Their Contact List
Politely ask the caller to remove your number. They are legally obligated to honor this request.
2. Telephone Preference Service (TPS)
Registering with TPS can reduce unsolicited calls. Note that research calls are not always covered by TPS restrictions.
3. Block the Number on Your Phone
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Smartphones have built-in blocking features
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Landline users can contact their provider to block calls
4. Use Call Screening Services
Services like BT Call Protect or other telecom call-blocking tools can help filter unwanted calls.
5. Report Persistent Calls
If calls continue despite opting out, you can report to:
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Your phone provider
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Ofcom (UK communications regulator)
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Action Fraud if you suspect fraudulent activity
Are Calls from 01315614532 Free?
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Standard call rates apply for mobile or landline calls
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Some providers may charge 10–20p per minute
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You will not be charged extra for participating in surveys
There is no hidden fee or obligation to pay for receiving these calls.
Do You Have to Participate?
Participation is entirely voluntary. You can:
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Politely decline at any time
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Ask to be removed from future surveys
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Hang up if you are not comfortable
Your decision to participate or not has no negative consequences.
What to Do if You Miss a Call
If you receive a missed call from 01315614532:
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Wait for them to call again; multiple attempts are common
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Ignore the call if uninterested
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There is generally no need to call back
Public Perception of 01315614532
Feedback from users indicates mixed experiences:
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Some appreciate the opportunity to share their opinions
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Others find repeated calls frustrating
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Many report receiving calls outside normal hours
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Few mistake the calls for scams, even though they are legitimate
Overall, the sentiment leans slightly negative due to call frequency rather than illegitimacy.
Key Takeaways
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01315614532 is primarily used by Ipsos MORI for legitimate research surveys
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Calls may occur repeatedly or at inconvenient times but are legal
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You can protect your privacy by requesting removal, blocking the number, or using call-screening tools
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Participation is voluntary, and your responses are secure and anonymous
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If suspicious activity occurs, report it to Ofcom, Action Fraud, or your service provider
Understanding the purpose and legitimacy of these calls can help you manage them confidently while protecting your privacy and peace of mind.
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